OUR STORY

We’ve always had a relationship with cannabis products, but our mission didn’t start until a few years ago. The mother of Collin Bercier, our founder and the owner of Ounce of Hope, was diagnosed with multiple sclerosis. 

Collin’s mom fought both polio and multiple sclerosis in her 65 years of life. She spent her last years in Louisiana, where she had no legal access to cannabis. It was “illegal” at the time, which meant those who could benefit medically, even just to help dull the pain, were restricted from the plant. 

That sparked a fire in Collin, and with that fire came a goal to provide high-quality, medicinal alternatives to anyone who could benefit from it.

From Louisiana to Tennessee

So, Bercier put together a team of passionate individuals. Some are on the frontlines, helping out in our dispensaries. Some are raising our beautiful fish and cannabis plants through our impressive aquaponics system. Others are behind the scenes, making sure everything runs smoothly. Together, we’re a dedicated team with a clear goal at heart.

We reviewed multiple studies on the potential benefits of CBD and other cannabinoids for MS and other ailments. We saw all the possibilities and see them put into action every day. 

Now, we acknowledge that cannabis, as well as any of its compounds, is not a cure for anything. But we also know that Collin’s mom’s quality of life would’ve massively improved if she’d had access to what we spent years formulating — or even the dang plant itself. 

That’s why we chose Memphis as our flagship city. Louisiana’s laws were prohibitive, while Tennessee had its arms wide open to the hemp-derived industry. Since the state (and Memphis itself) was familiar to Collin, he wasted no time returning to his roots.

Memphis Strong

Since our origin, the Memphis community and many other communities nationwide have been supportive beyond our imagination. We will continue to invest in our community and in our people. We’re so blessed to be a part of Memphis as we grow and expand each day. 

And we know Collin’s mom would’ve been so incredibly proud of the journey we’re on.

Each of us dedicates our time to learning everything we can about the products we provide. The sheer potential of THC, CBD, delta-8 THC, and other cannabinoids continues to astound and amaze us.

Whether you are a repeat, loyal shopper or a new customer just trying to understand this crazy business, our earnest desire is to help anyone we can. 

At Ounce of Hope, we know what we stand for and are here to help. Contact us with any questions you may have, whether about a product, our story, or anything in between. Welcome to the family!